Bhanu Sharma, Omdeep Gupta. “Leveraging Management Information Systems in Customer Retention: The Case of Tesco”. CEMJP 30, no. 3 (September 30, 2022): 248–252. Accessed November 15, 2024. http://journals.kozminski.cem-j.org/index.php/pl_cemj/article/view/525.