Ms. Gergi Neerajana Sai Niveditha, Mr. Chenna Upendra Madduri, Dr. Mamilla Rajasekhar. 2022. “Challenges, Opportunities and Strategies in Marketing of Healthcare Services in India”. CEMJP 30 (4):1902-6. http://journals.kozminski.cem-j.org/index.php/pl_cemj/article/view/375.