YI HUANG,YONGHAI LI, BRIAN SHENG-XIAN TEO*. The Mechanism of E-commerce Anchor Attributes on Consumers’ purchase Intention Based on Grounded Theory. CEMJP, [S. l.], v. 31, n. 2, p. 1172–1192, 2023. Disponível em: http://journals.kozminski.cem-j.org/index.php/pl_cemj/article/view/858. Acesso em: 22 nov. 2024.