SULAIMAN HELMI, BAKTI SETYADI*. Mediation Role of Brand Image and Brand Quality on the Effect of Sales Promotion on Purchase Decisions: Study of Indonesian MSMEs. CEMJP, [S. l.], v. 30, n. 4, p. 566–577, 2022. Disponível em: http://journals.kozminski.cem-j.org/index.php/pl_cemj/article/view/56. Acesso em: 22 nov. 2024.