Dr. Zaeem Yasin, Dr. Haseeb ur Rehman Warrich, Saliha Arooj. (2022). Brand Promotions on Special Occasions and Its Effects on The Purchasing Behavior of Consumers. CEMJP, 30(4), 77–85. Retrieved from http://journals.kozminski.cem-j.org/index.php/pl_cemj/article/view/5