The Impact of Self-Efficacy, Mobility, and Benefits Awareness on adoption of mobile banking applications in Jordan

Abstract

In addition to the pressure brought on by the rapid development of computer technology, the world faces a pandemic caused by covid-19. Digital applications and technologies, such as mobile banking applications, will help Jordan grow its usage of technology. In Jordan, mobile banking application adoption, digital laws and regulations, and implementations are still in their infancy. The fundamental objective of this study is to build a theoretical framework to analyze in depth the primary factors that may influence the adoption of mobile banking applications in Jordan. Self-Efficacy, Mobility, and Benefits Awareness were extracted from prior literatures that focused on identifying the impact of these variables on boosting perceived usefulness and intention to utilize mobile banking services. At the conclusion of the paper, the suggested research model is illustrated for future testing.